Why Russ Eskilson Real Estate

  • Access to 100% of the "BUYER POOL". - To sell your home quickly we draw buyers from the real estate community, yard signs, internet & social media, international name recognition, international referrals, personal referrals, and all other sources.
  • Aggressive Marketing. - We do not wait around hoping that buyers for your home will find us. We aggressively seeks buyers.
  • The Strength of Name Recognition and his Reputation. - We are supported by a respected and well known real estate company and it's contacts.
  • Home Marketing System. - We offer a step by step program that has proven itself the most successful in the real estate industry.
  • Specific Goals. - Our goals include getting the best possible sales price for your home, selling your home as quickly as possible, getting the most favorable terms for you and selling your home with the least inconvenience to you.
  • Expertise. - We know the business! Our combined knowledge comes from both formal education and from the "Hands On" experience of having closed an average of 1 sale per week since 1977.
  • Pricing Your Home. - We need to know your home sale goals and you need to know our comprehensive "Market Analysis" information. Usually, the higher you price your home the longer it will take to sell. When you price your home above market value you reduce the number of buyers who will want to see it. Risks of overpricing include: Fewer sales associates will show the home, fewer prospects will respond to our ad, it can attract the wrong prospects, you will lose buyers that will not negotiate, and it may lead to mortgage rejections.
  • Looking Your Best. - First impressions last. It is our job to give you tips on how to make your home look it's best.
  • Market Activity & Time. - The maximum interest and excitement is generated by a home during its first 4 weeks on the market. It is important to price your home right from the beginning. Don't assume that you can start high and reduce it later. Later may be too late!
  • Encouraging Cooperation. - Our relationship with the rest of the real estate community is very important. We leverage the vast resources of the entire real estate community to sell your home.
  • Out of Town Buyers. - A strong Internet presence attracts buyers from around the world.

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